Jun 12

Anchor Link Ratios Revisited

By Vishal Lamba | SEO

I regularly get new clients who come to me with slapped sites and are totally panicking because they don’t know what went wrong. Many of these clients worked with bad SEO companies low quality link builders who have not bothered to keep up to date with the Penguin updates and what Google wants to see […]

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Jun 06

SEO in A New World Ruled by Penguins and Pandas

By Vishal Lamba | SEO

Today, I’m going to discuss various factors that you need to look at to ensure that you comply with the past, present and future Google Algorithm Updates – that seem to be getting rolled out with higher frequency. Understanding what Google wants currently will ensure that your site remains protected from the current updates and […]

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Jun 06

Negative SEO – A Myth or Reality?

By Vishal Lamba | SEO

Before the Penguin update Google would handle links it considered to be webspam to pass down zero link juice value to the pages they linked to. This meant, you could go about in building a large amount of low quality links to your page for under $10 – with absolutely no risk. If it worked […]

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Jun 06

Has The Penguin Gone Crazy?

By Vishal Lamba | SEO

Penguin 1.0 goes crazy leaving SEO forums in chaos. If you visited online marketing forums, right after Penguin 1.0 was released – you would have seen several threads that went into pages and pages of innocent people who got slapped by the crazy Penguin. You will see that the Penguin has hit countless of innocent […]

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Jun 06

It Don’t Matter if You’re Black or White

By Vishal Lamba | SEO

The Penguin 1 and 2 updates have hit sites that have used black hat or white hat tactics. Many quality sites that have been playing it safe and by the Google rules have been caught in the crossfire. Some people say that all link building is essentially blackhat – because you are directly or indirectly […]

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Jun 05

Google Penguin Update – The Story So Far

By Vishal Lamba | SEO

24th April 2012 has been marked as the day SEO changed forever. On this day, Google rolled out the initial version of its Penguin update in an attempt to rampage against so called “web spam”. Google primarily wanted to target pages that appeared high up in their SERPs that were building excessive backlinks in an […]

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Jun 03

Brace Thyself! The Army of Penguins is Here

By Vishal Lamba | SEO

Google expects us to abandon other business growth opportunities and try to spend time to figure out what needs to be fixed in our backlink profiles every time they change things around. We’re expected to troll the forums and decipher their “changing SEO puzzle” and find out what really is happening with each update they […]

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