Category Archives for "SEO"

Jun 06

Negative SEO – A Myth or Reality?

By Vishal Lamba | SEO

Before the Penguin update Google would handle links it considered to be webspam to pass down zero link juice value to the pages they linked to. This meant, you could go about in building a large amount of low quality links to your page for under $10 – with absolutely no risk. If it worked […]

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Jun 06

Has The Penguin Gone Crazy?

By Vishal Lamba | SEO

Penguin 1.0 goes crazy leaving SEO forums in chaos. If you visited online marketing forums, right after Penguin 1.0 was released – you would have seen several threads that went into pages and pages of innocent people who got slapped by the crazy Penguin. You will see that the Penguin has hit countless of innocent […]

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Jun 06

It Don’t Matter if You’re Black or White

By Vishal Lamba | SEO

The Penguin 1 and 2 updates have hit sites that have used black hat or white hat tactics. Many quality sites that have been playing it safe and by the Google rules have been caught in the crossfire. Some people say that all link building is essentially blackhat – because you are directly or indirectly […]

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Jun 05

Google Penguin Update – The Story So Far

By Vishal Lamba | SEO

24th April 2012 has been marked as the day SEO changed forever. On this day, Google rolled out the initial version of its Penguin update in an attempt to rampage against so called “web spam”. Google primarily wanted to target pages that appeared high up in their SERPs that were building excessive backlinks in an […]

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Jun 03

Brace Thyself! The Army of Penguins is Here

By Vishal Lamba | SEO

Google expects us to abandon other business growth opportunities and try to spend time to figure out what needs to be fixed in our backlink profiles every time they change things around. We’re expected to troll the forums and decipher their “changing SEO puzzle” and find out what really is happening with each update they […]

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Dec 13

A Sample Reconsideration Request Message to Google

By Vishal Lamba | SEO

Hello Google Search Quality Team, We are submitting our site, www.xyz.com, for reconsideration after receiving an email several months ago stating that we have unnatural links to our site. In the past, we have built backlinks to our website from other places on the Internet such as – Low quality Directory Sites Low quality Social […]

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Oct 08

Classification of the Quality of Various Backlinks

By Vishal Lamba | SEO

Below a quick classification of some link types and their quality in the post penguin-panda world. Having excessive thin directory links even if from trusted sites could damage your “trust”. So, for example – having excessive thin directory links even if from local or industry niche specific sites CAN hurt you if you don’t have other relevant […]

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